ANGEL CHEN First Chinese Designer to Partner with H&M on a Capsule Collection

Rising fashion designer Angel Chen is set to become the first Chinese designer to work with Swedish label H&M for an exclusive 45-piece capsule collection.

ANGEL CHEN is set to become the first Chinese designer to work with Swedish label H&M

The collection captures Chen’s East meets West design aesthetics perfectly, as traditional Chinese motif is mixed with streetwear. Creating an urban wardrobe, the collection features strong Chinese elements in highly saturated colours like oriental red, bubble gum pink and bright yellow. Embroidery plays a huge part in the detailing from dragons to cranes and pine trees, you can find beautifully embroidered details across the entire collection. Traditional dragon and floral embroidery are also weaved into the designer’s logo which is featured heavily on sweatshirts, hoodie dress and jackets.

The 45-piece collection, which launches in September, will be a “summary of Chen’s greatest hits” over the last several seasons. Her designs tend towards bright, punchy colors and traditional Chinese motifs.