SEEDS ‘Masters of Disguise’ exhibition

SEEDS presented ‘Masters of Disguise’ as part of the Brompton Design District 2019

'MASTERS OF DISGUISE' - A SHOW CURATED BY MARCO CAMPARDO IN COLLABORATION WITH MAY CONCEPTS

SEEDS presented Masters of Disguise as part of the Brompton Design District 2019, an exhibition that sought to interpret the theme Nature/Nurture by looking at the notion of human nature. In the current age of the Anthropocene, designers need to reflect not only on their work, but also at their own identity as creative professionals. Who we are and how we choose to represent ourselves to the world, is deeply rooted in how we interpret the relationship to the environment. This is the essence of human nature.

 

Masters of Disguise explored this concept by exhibiting the work of key contemporary artists/designers together with their interpretation of their individual identity-their ‘human nature’-in the form of a mask. Questions of identity, performance and display were at the core of this exhibition. In the current era of hyper-visibility and obsession with image culture, a mask is a powerful metaphor for the changes of identity that we perform in our everyday interactions across different media and realities.

Some of the designers exhibited included Tiago Almeida, Attua Aparicio, Nathalie Du Pasquier, Max Frommeld, Martino Gamper, Jochen Holz, Rio Kobayashi, Sabine Marcelis, Michael Marriott, Lucia Massari, M–L–XL, Fredrik Paulsen, Bertjan Pot, Jerszy Seymour, James Shaw, Soft Baroque, Studio Furthermore, Kim Thome, Lorenzo Vitturi and Bethan Laura Wood